Report #2

Governance and Team

‘Good’ is baked into our constitution (yum!) from our governance, to the team we never meant to build we show up every day for equality and wellness.

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‘Good’ is baked into our constitution (yum!)

A ‘constitution’ isn’t exactly the most glamorous thing to talk about, but setting ours up right means setting ourselves up for a business future we can be proud of. A constitution is a legal document that defines your company’s structure, purpose, ownership and governance. In 2019, we decided to add our mission statement to ours, as well as our commitment to upholding the B Corp standards, such as conducting bi-annual reviews of our B Impact Assessment. It means our mission literally forms the foundation of everything we do. Which is pretty important to us.

“This past year has been anything but ordinary. Along with navigating the pandemic and all that came with it, we also welcomed our baby Margie, celebrated our B Corp certification, expanded our little team and even managed to grow our impact! When we started Harvey just two years ago, I would never have imagined that we’d have made the impact we have. We’re so excited to be sharing it with you!” – Becky Smallchua, Founder 

“When we started Harvey just two years ago, I would never have imagined that we’d have made the impact we have. We’re so excited to be sharing it with you!”
– Becky Smallchua, Founder 

#2 Governance and team 

‘Good’ is baked into our constitution (yum!) 

A ‘constitution’ isn’t exactly the most glamorous thing to talk about, but setting ours up right means setting ourselves up for a business future we can be proud of. A constitution is a legal document that defines your company’s structure, purpose, ownership and governance. In 2019, we decided to add our mission statement to ours, as well as our commitment to upholding the B Corp standards, such as conducting bi-annual reviews of our B Impact Assessment. It means our mission literally forms the foundation of everything we do. Which is pretty important to us.

Teamwork makes the (purpose-driven) dream work 

When you start a business, you often have all these ideas about what you will and won’t do. 

One thing we didn’t want to do was build a team. One of the core reasons was that we wanted to spend our time doing the work, working directly with our clients, and helping them solve their problems – not managing people. But then maternity leave rolled around, and our workload meant that we simply had no choice but to call in some help. And we’re so glad we did. 

This year, we brought on Sarah O’Terra to help us with content and creative, and Rachel Lai to assist our digital marketing efforts. Both working relationships grew organically, and we’ve all been working so well together that we’ve totally reconsidered our position on the whole ‘team’ thing. Sarah and Rachel have helped Harvey scale and have a bigger impact, and they’ve brought so much to the table. Sarah has been pivotal in overseeing many of our clients (managing all of their marketing), supporting new client onboarding and ensuring they all stay on track and hit their goals. Rachel’s skills with data and tech has enabled us to  manage and optimise digital marketing while teaching our clients how to leverage things like paid advertising and email automation. We’re lucky to have them. 

Rachel, Becky, Sarah & Simon


Equality and wellness 

Of course, establishing a team  and supporting their physical and emotional wellbeing is a huge responsibility, and one we take seriously. Our team is mostly female (besides Simon and Harvey), with Becky operating as our sole Director. We’re proud members of the One Roof community and we offer flexible working arrangements and, of course, flexible maternity leave. 

When it comes to how we operate as a team, we try to be as egalitarian as we can by voting on our work priorities and impact areas. We also hold:

  • Fortnightly personal development coaching sessions, including a detailed development plan.
  • Technical and relationship skills coaching. We do this every day, and give frameworks, tips and feedback.
  • Weekly meditation sessions with Tali Brash.
  • Weekly wraps and reflection sessions, in which we share what we're grateful for, a personal achievement, acknowledge someone for anything, and other highlights.
  • Daily virtual stand-ups where we check in on one another, and go through our challenges, priorities and focuses for the week. 
“Every day at Harvey is rewarding, and knowing that we're helping good businesses expand their impact makes it that much better.”
- Rachel Lai


“Working at Harvey, I get to spend each day surrounded by clients, thinkers and businesses I always hoped existed – businesses for good.”
- Sarah O'Terra

The six areas of this report

Let’s take a look back at the year that was (before wrapping up with some of our goals and intention-setting for 2021).

This is a pretty long article, so we've created an executive summary version here, including a summary of each section.

To keep things simple, we’ve broken this report up into six parts, that speak to six areas that were particularly important to us this past year:

Part 1: Mission

Part 2: Governance and team

Part 3: Community good

Part 4: Environment

Part 5: Our clients

Part 6: Our goals for 2021

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22 Bricks
ABCH
ATEC
Abundant Water
Anantaya Jewellery
B Lab ANZ
BZE
Bank Australia
Client Fabric
Clockwork Films
Compass Studio
Cyclion
Dog & Bone
Evee
Farm My School
Gewürzhaus
Goodtel
Green Collar
Hagens Organics
Hey Doodle
Jasper Coffee
Jaunt
KOSI
KingPump
LVLY
Lumen
MIIROKO
MK Local Foods
Marnie Hawson
Merry People
No Lights No Lycra
North West Guadalcanal Association (NWGA)
OBG
One Small Step
Parliament of Victoria
Peninsula Hot Springs
Portable
Possible
Prisma Legal
ReCo
Shadowboxer
Strongim Bisnis
Studio Schools Australia
Thankyou
The Sociable Weaver
Time
WIRE
Whole Kids
iDE
No items found.
22 Bricks
ABCH
ATEC
Abundant Water
Anantaya Jewellery
B Lab ANZ
BZE
Bank Australia
Client Fabric
Clockwork Films
Compass Studio
Cyclion
Dog & Bone
Evee
Farm My School
Gewürzhaus
Goodtel
Green Collar
Hagens Organics
Hey Doodle
Jasper Coffee
Jaunt
KOSI
KingPump
LVLY
Lumen
MIIROKO
MK Local Foods
Marnie Hawson
Merry People
No Lights No Lycra
North West Guadalcanal Association (NWGA)
OBG
One Small Step
Parliament of Victoria
Peninsula Hot Springs
Portable
Possible
Prisma Legal
ReCo
Shadowboxer
Strongim Bisnis
Studio Schools Australia
Thankyou
The Sociable Weaver
Time
WIRE
Whole Kids
iDE

No items found.
No items found.
22 Bricks
ABCH
ATEC
Abundant Water
Anantaya Jewellery
B Lab ANZ
BZE
Bank Australia
Client Fabric
Clockwork Films
Compass Studio
Cyclion
Dog & Bone
Evee
Farm My School
Gewürzhaus
Goodtel
Green Collar
Hagens Organics
Hey Doodle
Jasper Coffee
Jaunt
KOSI
KingPump
LVLY
Lumen
MIIROKO
MK Local Foods
Marnie Hawson
Merry People
No Lights No Lycra
North West Guadalcanal Association (NWGA)
OBG
One Small Step
Parliament of Victoria
Peninsula Hot Springs
Portable
Possible
Prisma Legal
ReCo
Shadowboxer
Strongim Bisnis
Studio Schools Australia
Thankyou
The Sociable Weaver
Time
WIRE
Whole Kids
iDE

Targets

Results

Clients | Help conscious business grow

No destructive clients. Revenue breakdown: 15% Good, 60% Great, 25% Amazing (Here’s what the classifications mean)

🟢
  • No destructive clients.
  • Revenue breakdown: 10% Good, 66% Great, 25% Amazing

Client survey metrics

  • 3 /5 value for money
  • 8 / 10 likely to recommend
🟢
  • 3.4 / 5 value for money
  • 8.8 / 10 likely to recommend

Maintain current revenue

🟠
  • Revenue down 16% YoY

Team | Be the best versions of us

  • All staff spend 70%+ of their time on clients
🟢
  • Spent 71% of our time on clients (over by only 76 hours).
  • Regular, honest check-ins about how we feel
🟢
  • Stand ups, development sessions, watercooler chats, impact updates and more.
  • Targeted and clear personal growth, if we are better our clients will be
🟢
  • Lots of on-the-tools growth, structured learning through weekly Lunch ‘n Learns and Intro to Programming at RMIT.
  • Improve and increase capability across team
🟢
  • Elevated our tool nerd level. See here.
  • Expanding output skills: Market research, Web design, strategy & development, video editing, and automation strategy.
  • 9 day fortnights, with option for 4 day weeks
🟠
  • 40% work 9 day fortnights, 40% part-time hours, 20% standard working hours.

Community | Lift the communities we’re part of

  • Protest and boycott important issues (Australia Day, Melbourne Cup)
🟢
  • Buy with intention from local and discriminated groups
🟢
  • We continue to be intentional about our suppliers as outlined in our policy and report the details in the Community chapter of our report. We took it one step further this year with a public call to pledge to audit suppliers in this campaign www.supplier-impact.com
  • Invest $20k in impact businesses plus $20k of 100% pro bono time
🟠
  • We delivered some pro bono time but dropped the ball and had no official measurements in place. We also did not invest $20k in impact businesses because of the reduced revenue with Becky on maternity leave.
  • Sarah personally donated her photography equipment valued at around $7,500 to empower a content and brand producer in the Solomon Islands.
  • Have a RAP, engaged stakeholders and implemented more change
🔴
  • Due to competing priorities and limited time (no lack in desire) we de-prioritised our Reconciliation Action Plan as we want to do it meaningfully and have the capacity to follow through. However, we took a few first steps outlined here.

Environment | Crank up the action on climate and environment

  • Be climate positive at work and at home
🟠
  • We don’t track our CO2 emissions, rather we take a much more general and high emissions view. However, this year, we didn’t donate to the environment (see above) so we can’t say we countered our CO2.
  • Donate 5% to the environment
🔴
  • We fell short here, we didn't make the donation. More details here.
  • Re-use, recycle and manage dangerous waste
🟢
  • We continue to implement our hazardous waste policy and are on a continuous learning and improvement journey.
  • We repair damaged hardware and minimise purchasing of new equipment.
  • Personally we're all Facebook Marketplace fans.
  • Advocate for climate change / inspire sustainable living
🟢

Governance | Operate fairly and squarely as an impact business

  • Maintain current ownership and governance
🟢
  • Harvey is 100% owned by the Smallchua Family Trust and Rebecca Smallchua is our sole Director.
  • Share templates, documents, insight into business for good
🟠
  • We haven’t actively done this publicly, but when people have asked, we have shared. And we’re sharing a series of things as part of this impact report.
  • Re-use, recycle and manage dangerous waste
🟢
  • We continue to implement our hazardous waste policy and are on a continuous learning and improvement journey.
  • We repair damaged hardware and minimise purchasing of new equipment.
  • Personally we're all Facebook Marketplace fans.
  • Maintain B Corp score from 134.1 with workers included
🟢
  • We applied for our B Corp re-certification at the end of this financial year and are pleased to report we achieved the same score (to the decimal point). Wild!
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