Report #2

Community Good

We’re acutely aware of the fact that Harvey doesn’t exist in a vacuum. And even though we may be small, our operations and decisions can have a direct impact on our immediate (and extended) communities. So we strive, at all times, to enrich the community in which we operate. 

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We’re acutely aware of the fact that Harvey doesn’t exist in a vacuum

And even though we may be small, our operations and decisions can have a direct impact on our immediate (and extended) communities. So we strive, at all times, to enrich the community in which we operate.

#3 Community good

We talk about our work a fair bit through our blog and on social media. We don’t do it to brag (we’re far from perfect, anyway!), but because if sharing our journey inspires just one other individual or company to walk a slightly more ethical path, then that’s a brilliant result. It’s also a great way to push our commitment to openness and transparency.

Articles

Documents and templates

Over the past year, we’ve reached 120,000 people with our content on business including 4,416 visitors to our website  and our combined reach on LinkedIn and Facebook was 500,000. We’ve received direct feedback from four businesses – including WhyHive – who’ve taken inspiration from our content, and we like to think there are more who it’s helped in some way, big or small.

“Harvey’s process formed the foundation for our research into building an ethics framework of our own, which we started implementing and iterating in early 2021. ”
– Tess Guthrie, CEO/Founder of WhyHive

Supporting local 

For us, community starts with our suppliers and partners. Wherever possible, we use local (to us!) service providers and do our best to work with businesses that are owned and run by under-represented groups in the business space. 

We also do what we can to utilise and work with B Corps (and B Corp-aspirational) companies. We’re proud to bank with Bank Australia – Australia’s leading responsible bank – for our business (and personal) banking, and use Verve Super for our superannuation. 

We worked with...

  • Next&Co (Previously GMG Digital) - Digital
  • Paper Giant - User Experience Design
  • Shadow Boxer - Branding
  • James Cook - Branding & Design
  • Katie Ford - Illustration & Design
  • Compass - PR
  • Fancy Films - Video & Content
  • Hot Glue - Creative & Media
  • Calibre 9 - SEO
  • Wesley Roddericks - Shopify
  • Ashe Davenport - Copywriter
  • Good & Proper - Copywriting & Communications

Personally we bought from…

Facebook Marketplace 

It’s quite amazing what you can find on Facebook Marketplace! It’s become our go-to search before buying new.

Services
  • Power - Powershop
  • Telco - Goodtel
  • Finance - Bank Australia & Verve 
  • Carbon offset - Go Neutral 
  • Printing - Print Together
Fashion, Home & Beauty
  • Patagonia
  • A.BCH
  • Boody 
  • Bellroy 
  • Bumi Organic linen 
  • TOMS shoes 
  • Kester Black 
  • Thankyou 
  • Tri Nature 
  • Koala Eco
  • Green & Kind  
  • Zero Co 
Food and drink
Marketplace 
  • Flora and fauna 
  • Biome 
Baby stuff
  • One Eco Step 
  • Pure Baby 
  • Cloth nappies - Eco Naps, Baby Bee Hinds, Grovia 
  • Cheeky cloth wipes 
  • Good Bubs 
  • Whole Kids 

Breakdown of where we spent in 2020 vs. 2019 

Chart of where we spent

Choosing community-focused clients  

As we’ve already mentioned, we have a pretty rigorous process when it comes to choosing who we do and don’t work with. And these decisions have an impact even on our idea of community. By supporting other businesses that we know are also taking great strides to enrich and empower their communities – like One Roof and Bank Australia – we can amplify our impact through them (which we think is pretty cool). 

Harvey founders Becky, Simon and baby Smallchua

No (bad) days off! 

As much as we love a day off, we choose not to celebrate Australia Day and the Melbourne Cup public holidays. As far as we’re concerned, neither of those days are cause for celebration. Instead we work, and we donate our wage for those days to causes that are helping move the needle on issues that are pertinent to both Indigenous and Torres Strait Islander justice, and animal welfare in Australia like Little Oaks Sanctuary. 

The six areas of this report

Let’s take a look back at the year that was (before wrapping up with some of our goals and intention-setting for 2021).

This is a pretty long article, so we've created an executive summary version here, including a summary of each section.

To keep things simple, we’ve broken this report up into six parts, that speak to six areas that were particularly important to us this past year:

Part 1: Mission

Part 2: Governance and team

Part 3: Community good

Part 4: Environment

Part 5: Our clients

Part 6: Our goals for 2021

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22 Bricks
ABCH
ATEC
Abundant Water
Anantaya Jewellery
B Lab ANZ
BZE
Bank Australia
Client Fabric
Clockwork Films
Compass Studio
Cyclion
Dog & Bone
Evee
Farm My School
Gewürzhaus
Goodtel
Green Collar
Hagens Organics
Hey Doodle
Jasper Coffee
Jaunt
KOSI
KingPump
LVLY
Lumen
MIIROKO
MK Local Foods
Marnie Hawson
Merry People
No Lights No Lycra
North West Guadalcanal Association (NWGA)
OBG
One Small Step
Parliament of Victoria
Peninsula Hot Springs
Portable
Possible
Prisma Legal
ReCo
Shadowboxer
Strongim Bisnis
Studio Schools Australia
Thankyou
The Sociable Weaver
Time
WIRE
Whole Kids
iDE
No items found.
22 Bricks
ABCH
ATEC
Abundant Water
Anantaya Jewellery
B Lab ANZ
BZE
Bank Australia
Client Fabric
Clockwork Films
Compass Studio
Cyclion
Dog & Bone
Evee
Farm My School
Gewürzhaus
Goodtel
Green Collar
Hagens Organics
Hey Doodle
Jasper Coffee
Jaunt
KOSI
KingPump
LVLY
Lumen
MIIROKO
MK Local Foods
Marnie Hawson
Merry People
No Lights No Lycra
North West Guadalcanal Association (NWGA)
OBG
One Small Step
Parliament of Victoria
Peninsula Hot Springs
Portable
Possible
Prisma Legal
ReCo
Shadowboxer
Strongim Bisnis
Studio Schools Australia
Thankyou
The Sociable Weaver
Time
WIRE
Whole Kids
iDE

No items found.
No items found.
22 Bricks
ABCH
ATEC
Abundant Water
Anantaya Jewellery
B Lab ANZ
BZE
Bank Australia
Client Fabric
Clockwork Films
Compass Studio
Cyclion
Dog & Bone
Evee
Farm My School
Gewürzhaus
Goodtel
Green Collar
Hagens Organics
Hey Doodle
Jasper Coffee
Jaunt
KOSI
KingPump
LVLY
Lumen
MIIROKO
MK Local Foods
Marnie Hawson
Merry People
No Lights No Lycra
North West Guadalcanal Association (NWGA)
OBG
One Small Step
Parliament of Victoria
Peninsula Hot Springs
Portable
Possible
Prisma Legal
ReCo
Shadowboxer
Strongim Bisnis
Studio Schools Australia
Thankyou
The Sociable Weaver
Time
WIRE
Whole Kids
iDE

Targets

Results

Clients | Help conscious business grow

No destructive clients. Revenue breakdown: 15% Good, 60% Great, 25% Amazing (Here’s what the classifications mean)

🟢
  • No destructive clients.
  • Revenue breakdown: 10% Good, 66% Great, 25% Amazing

Client survey metrics

  • 3 /5 value for money
  • 8 / 10 likely to recommend
🟢
  • 3.4 / 5 value for money
  • 8.8 / 10 likely to recommend

Maintain current revenue

🟠
  • Revenue down 16% YoY

Team | Be the best versions of us

  • All staff spend 70%+ of their time on clients
🟢
  • Spent 71% of our time on clients (over by only 76 hours).
  • Regular, honest check-ins about how we feel
🟢
  • Stand ups, development sessions, watercooler chats, impact updates and more.
  • Targeted and clear personal growth, if we are better our clients will be
🟢
  • Lots of on-the-tools growth, structured learning through weekly Lunch ‘n Learns and Intro to Programming at RMIT.
  • Improve and increase capability across team
🟢
  • Elevated our tool nerd level. See here.
  • Expanding output skills: Market research, Web design, strategy & development, video editing, and automation strategy.
  • 9 day fortnights, with option for 4 day weeks
🟠
  • 40% work 9 day fortnights, 40% part-time hours, 20% standard working hours.

Community | Lift the communities we’re part of

  • Protest and boycott important issues (Australia Day, Melbourne Cup)
🟢
  • Buy with intention from local and discriminated groups
🟢
  • We continue to be intentional about our suppliers as outlined in our policy and report the details in the Community chapter of our report. We took it one step further this year with a public call to pledge to audit suppliers in this campaign www.supplier-impact.com
  • Invest $20k in impact businesses plus $20k of 100% pro bono time
🟠
  • We delivered some pro bono time but dropped the ball and had no official measurements in place. We also did not invest $20k in impact businesses because of the reduced revenue with Becky on maternity leave.
  • Sarah personally donated her photography equipment valued at around $7,500 to empower a content and brand producer in the Solomon Islands.
  • Have a RAP, engaged stakeholders and implemented more change
🔴
  • Due to competing priorities and limited time (no lack in desire) we de-prioritised our Reconciliation Action Plan as we want to do it meaningfully and have the capacity to follow through. However, we took a few first steps outlined here.

Environment | Crank up the action on climate and environment

  • Be climate positive at work and at home
🟠
  • We don’t track our CO2 emissions, rather we take a much more general and high emissions view. However, this year, we didn’t donate to the environment (see above) so we can’t say we countered our CO2.
  • Donate 5% to the environment
🔴
  • We fell short here, we didn't make the donation. More details here.
  • Re-use, recycle and manage dangerous waste
🟢
  • We continue to implement our hazardous waste policy and are on a continuous learning and improvement journey.
  • We repair damaged hardware and minimise purchasing of new equipment.
  • Personally we're all Facebook Marketplace fans.
  • Advocate for climate change / inspire sustainable living
🟢

Governance | Operate fairly and squarely as an impact business

  • Maintain current ownership and governance
🟢
  • Harvey is 100% owned by the Smallchua Family Trust and Rebecca Smallchua is our sole Director.
  • Share templates, documents, insight into business for good
🟠
  • We haven’t actively done this publicly, but when people have asked, we have shared. And we’re sharing a series of things as part of this impact report.
  • Re-use, recycle and manage dangerous waste
🟢
  • We continue to implement our hazardous waste policy and are on a continuous learning and improvement journey.
  • We repair damaged hardware and minimise purchasing of new equipment.
  • Personally we're all Facebook Marketplace fans.
  • Maintain B Corp score from 134.1 with workers included
🟢
  • We applied for our B Corp re-certification at the end of this financial year and are pleased to report we achieved the same score (to the decimal point). Wild!
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